From the moment Curl Keeper® Refresh hit the shelves it flew.  It was one of the most successful product launches we as a company, had ever done…why? What was so epic and special about this new "next day" styling product?    The idea first came about when we realized that curlies didn't have a "dry shampoo" solution for prolonging wash days the way...

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If you are new or just getting started in your healthy curl journey, you may have noticed that in the curly girl world, we have a ton of different terminology we use. Some are pretty easy to decipher, “squish to condish”, “praying hands” and many more but one in particular that you will absolutely need to understand is SOTC. What...

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Where did the shine go? The lower the temperature, the duller the hair. Why?  Two reasons. First, the significant drop in atmospheric moisture levels due to cold and secondly, indoor heating. Dry air outside and inside, essentially suck the moisture from hair leaving it thirsty and dull. The Fix. Moisture Replacement – and let me tell you the Curl Keeper Dry Oil...

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We visited the Curly Hair Institute, to get the best advice on caring for your winter curls. Here's what the stylists had to say about treating even your driest strands! - 1. Add Extra Moisturize Curly hair already needs moisture but when winter comes, so does indoor heating. Result? Extra dry hair! Having a lightweight leave in conditioner that doesn’t just sit...

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Whether it's for detangling, styling, or looking great with your best curls, we have the best accessories for curly hair!         1. STYLING BRUSH NEW! $21.00 The Perfect Styling Brush for Curly Hair. For gorgeous up-dos, ponytails, buns, slick-back styles and more! Gently distributes hair product and natural oils from the root making hairstyles shiny and smooth.   2. POP-UP DIFFUSER ...

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Hey guys! My name is Dominque and I live in Dublin, Ireland where the flat iron reigns supreme (cringe). Whether it's super straight hair (which is very popular) or mermaid waves, most of the women here use a flat iron to achieve these styles and haven't seen their natural texture for years. I see very few heads of healthy curls and...

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Have no idea what to get your curlfriends and family this season? We’ve got something for everyone and we’ve lined up our top 9 holiday picks to help you get the perfect gifts this year!   BADAZZ Backless Curl Cap  Planning a winter getaway with the gal pals? These backless caps are the perfect gift for some fun in the...

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Hello! My name is Olivia also known as @Cleopatrasfashion! I am originally from Egypt but moved to NYC when I was younger. Today I want to share with you my natural hair journey and what it takes for you to find your natural / curly hair pattern! I was born with naturally curly hair and as I got older, it was a...

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None of us are stranger to the Day 2, 3 and 4 (or longer) curly hair struggle. Day 1 is either too perfect, perfect, or a total fail. The success of our style in the days to follow is determined by our level of patience, product and time. Am I right?  We took it upon ourselves to solve this problem...

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Hello Fellow Curlies! Whether it’s to achieve soft, silky hair or to treat yourself to a delightful nail and cuticle treatment, we’ve made a list of 8 ways you can use Dry Oil Elixir oil in your beauty routine. Not only is the Dry Oil Elixir a chemical-free and all-natural oil, it’s packed with powerful, cell regenerating, Omega 3, 6, and 9...

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